THE BEST NEW FOOTBALL KITS FOR THE 2025/26 SEASON
And just like that we are all looking towards the new season. Which in our world means just one thing,... NEW Football shirts! This page will become your daily dose...
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WHY WE'RE EXCITED FOR THE CLUB AMERICA X ADIDAS REUNION
The January transfer window may have been and gone, but for kit nerds our window never shuts. Announcements of new club/brand partnerships can strike at any moment throughout the year,...
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New releases
THE HELLENIC LEAGUE OF CHAMPIONS
Icarus football launches biggest ever historical kit release: The Hellenic League Of Champions. The Icarus team believes that just as no two clubs are the same, no two kits should be the same. That means Icarus never uses templates....
NETFLIX x TOPBOY x LABRUM
Top Boy, the critically acclaimed crime drama series from Netflix, which premiered its final chapter on September 7, will be sponsoring Hackney Wick FC for its 2023/2024 season, working with Foday...
Athens Kallithea Announce Early Access To 23/24 Home & Away Shirts
After selling out their home and away shirts upon release last season, Athens Kallithea FC have announced early access to their 23/24 collection via mailing list. The 23/24 home and...
Seven Of The BEST Shirts From The Saudi Pro League
The emergence of the Saudi Pro League might be one of the most depressing things to happen to football in decades. The sheer number of players, many of whom are...
CANCUN FC RELEASE THEIR '23 THIRD SHIRT
The Cancun FC third kit is more than just a jersey: it’s a statement that celebrates our community, culture, and nation. This jersey seeks to break borders representing the beauty of...
Blur Time - Sizzling new colourway for Velocita Pro
Umbro has dropped a sizzling Black/Saffron/White colourway for Velocita Pro, so players can step out onto the pitch in style. Velocita is designed for players who need multi-directional agility and...
AC Milan Fourth Kit Revealed with Puma x NEMEN
AC Milan and PUMA have today unveiled a fashion forward new collection in collaboration with leading Italian streetwear label NEMEN. The new capsule features a blend of on and off pitch...
'AL RIHLA' – The new official ball for Fifa WC22
adidas reveals Al Rihla – the Official Match Ball for the FIFA World Cup Qatar 2022™. It is the 14th successive ball adidas has created for the FIFA World Cup™...